OPERATIONAL & COMMERCIAL PERFORMANCE: GROWTH DEVELOPMENT
OPERATIONAL & COMMERCIAL PERFORMANCE:
GROWTH DEVELOPMENT
OPERATIONAL & COMMERCIAL PERFORMANCE: GROWTH DEVELOPMENT
BACKGROUND
A manufacturer of returnable packaging materials for the automotive industry with stagnating sales engaged EWA to identify and qualify sources of business growth potential.
OPERATIONAL & COMMERCIAL PERFORMANCE: GROWTH DEVELOPMENT
APPROACH
![](https://naughty-chandrasekhar.137-184-214-221.plesk.page/wp-content/uploads/2023/07/REd-Step-1.png)
360° Opportunity Assessment
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- An extensive review with the client of the construction and technical aspects of the current product portfolio, the market, adjacent verticals, competitor products & customer base.
![](https://naughty-chandrasekhar.137-184-214-221.plesk.page/wp-content/uploads/2023/07/Red-Step-2.png)
Opportunity Identification
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- Identification and validation of 12 key industries as qualified verticals for expansion – based upon ease of adaptation, market size, growth potential and profit margin
- Total of 1300+ potential new customers
![Step 3](https://naughty-chandrasekhar.137-184-214-221.plesk.page/wp-content/uploads/2023/07/Red-Step-3.png)
Short-listing of 5 core industries of focus for a deep dive analysis
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- Off Road Vehicles, HVAC, Outdoor Power Equipment, Pharmaceuticals, Consumer Electronics
- Total of 370 potential new customers
![Step 4](https://naughty-chandrasekhar.137-184-214-221.plesk.page/wp-content/uploads/2023/07/Red-Step-4.png)
Opportunity Leveraging
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- EWA prioritized the top 10-12 companies per sector (sales channels, geographical location, etc.)
- EWA conducted an in-depth investigation of each company & senior management and then delivered a biographical summary and contact information for 63 companies
OPERATIONAL & COMMERCIAL PERFORMANCE: GROWTH DEVELOPMENT
RESULTS
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- The client signed contracts with 9 new business partners
- 13% increase in sales within 18 months
Timely Topics To Drive Growth.
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