Alex is the Founder and President of East West Associates (EWA), which provides operational, commercial and risk management solutions in China, Mexico, Southeast Asia, and Central Eastern Europe. Prior to founding EWA, Alex was the Director of International Sales and Business Development for Barnhardt Manufacturing Company, where he developing/executing global strategic initiatives through partnerships, joint ventures and licensing arrangements, introducing disciplined product development procedures with manufacturing, R&D and technical divisions to increase sales of new products, building an Asian, European and South American customer base and management of sales, marketing and product distribution in these areas, and marketing patented and trademarked products to global converters and end-users within each foreign market. Alex received his Bachelor of Arts degree from Washington and Lee University and his Juris Doctor degree from the University of North Carolina School of Law.